Microsoft Store has a new immersive product page experience and it looks incredible

The new experience is available for Windows Insiders.

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Microsoft Store immersive


Microsoft Store is introducing a brand new experience for Windows Insiders, featuring updates to the product pages and much more.

The new product page experience on the Microsoft Store shows an immersive hero image on Halo Infinite’s page. Microsoft says the update is rolling out now to all Insiders and will start hitting non-Insiders soon.

The standout feature in this release is a new, more visually appealing product page experience. The new product pages are designed to look better and be more immersive. Microsoft says that the pages for apps and games will now show a video when available.

In cases where a video isn’t available, the new design will display a “beautiful hero image” instead. To ensure you aren’t hit with unexpected video, you can toggle video autoplay off in the Store settings.

The new immersive product page experience is rolling out now to Windows Insiders via the Microsoft Store’s version 22409.

You can read more about it here.

In other news, the Redmond-based tech giant recently enhanced the Microsoft Store with a separate download page that allows users to see everything they’ve downloaded from the platform.

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